Schell Brothers / Production notes
Find Your Happiness: Dream Car
A model car, a probe lens and a two-person crew. A practical commercial that changes scale in its final scene.
- Role
- Concept · Practical production · Camera · Editing · Voiceover · Delivery
- Team
- A two-person production team
01
The image came first
I wanted to light a model car like a full-size vehicle. Our two-person team built the story around that image: a luxury-car commercial that turns into a grandfather and grandson painting a model together.
02
A studio in a warehouse attic
We made the opening shots with cardboard, a pane of glass, misters, a small slider and a tiny smoke machine. Then we moved to a model home for the reveal.
03
Finding the voice
I performed the British accent for the voiceover. Without a booth, I recorded it with a lavalier mic under hoodies in the warehouse bathroom, making roughly eight passes between recording and editing.