ParkerSammonsCreative Director.

Filmmaking / DirectingBrand StorytellingFAA Licensed Drone OperatorCreative StrategyAI Workflow Systems
Selected Work

Schell Brothers / Campaign

The Great Indoors

The Great Indoors · Dining Room

Schell Brothers / Campaign

The Great Indoors

Rooms move outdoors through practical match cuts. We aligned furniture, framing and light across each interior and landscape.

My contribution
Concept · Field production · Camera · Editing · Final creative review
NAHB — The NationalsGold Award — Best 30–60 Second Commercial2023†View official winners

Schell Brothers / Commercial

Find Your Happiness: Dream Car

Find Your Happiness / Dream Car

Schell Brothers / Commercial

Find Your Happiness: Dream Car

A model car becomes a luxury-car commercial until the final reveal. Shot with a probe lens and practical effects by a two-person team.

My contribution
Concept · Practical production · Camera · Editing · Voiceover · Delivery

Schell Brothers / Commercial

Game Day in a Schell Home

Game Day in a Schell Home

Schell Brothers / Commercial

Game Day in a Schell Home

One model home plays two houses. Tight framing, contrasting light and match cuts carry the setup and reveal in 30 seconds.

My contribution
Concept · Production direction · Editing · Final creative review
NAHB — The NationalsGold Award — Best 30–60 Second Commercial2024†View official winners

Schell Brothers / Event film

Boat Day 2025

Schell Brothers / Boat Day 2025

Schell Brothers / Event film

Boat Day 2025

A retro-styled opening gives way to a day on the water. Coverage, interviews and a music-driven edit bring the Schell team’s annual outing together.

My contribution
Concept · Interviews · Production · Editing · DeliveryOriginated the project and led it through final delivery. Additional filming support on the day; James assisted with interview setup and filming.

† Awards recognize the work and production team. The 2023 Gold combined Dining Room and Home Office in one spot; the individual cuts are shown here. Both Golds were in The Nationals’ Best 30–60 Second Commercial category.

All 17 films

Photography

Field Notes

About

Parker Sammons

Parker Sammons against a green studio backdrop.

I’m a Creative Director with deep hands-on production experience. I develop concepts and brand stories, then shape their direction through production, editing and delivery. I also build AI creative systems to support creative work.

At Schell Brothers, I worked as a Videographer and Lead Videographer on commercials, testimonials, event films and social video. In my final 18 months, I led our two-person team’s daily workload, trained a teammate and handled final creative and technical review.

Production

From concept
through delivery.

Film & field production

Concept development, direction, camera, editing and final review. FAA Part 107 drone operations and Matterport capture.

The work behind the work

Team scheduling and training, broadcast delivery, and the RAID/NAS media archive behind 5,000+ captures across 50+ communities.

Major League Gaming · 2016–2019

Live broadcast & stage operations

Before Schell, I coordinated broadcast crews, technical staff, competitors and on-air talent at live esports events, resolving production and logistics issues as the show ran.

Contact

Get in touch.

For creative direction roles and projects.

parker@parkersammons.com